Rodenstock

By exit, Rodenstock was Germany’s leading manufacturer of ophthalmic lenses and frames. It had transformed from being a family-owned company into a consistently managed professional business, with a fresh focus on driving value for shareholders. Find out how…

Germany

Realised

Together we achieved

  • An increase in sales of 7%, and profits of 15%
  • The evolution of a family-owned business by refining its strategy, core target market and by launching initiatives to increase its sales-force efficiency
  • A strengthened management team, with the appointment of a new CEO as well as other senior hires
  • The sale of its US company, which enabled management to focus on the core business

The investment strategy

  • Working with management to refocus its strategy to target a younger and more fastidious customer
  • Investing in new product lines: its Impression® product went on to win the prestigious Silmo d’Or award in 2006
  • Expanding its international presence to reach growing markets including China, Thailand and Japan

www.rodenstock.com

The metrics

€422m

Transaction value

14.3x

Gross multiple

119%

Gross IRR

2003

Acquisition year

2007

Exit year

4

Production site at entry - 2003

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11

Production site at exit - 2007

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