8 Jul 2022

A Power Tool for America’s Home Services Pros

The professionals servicing homes across the U.S. deserve an end-to-end solution that is designed for them and delivered by a company that is driven to support their growth. That’s why we are thrilled to partner with Housecall Pro on its journey to empower home service Pros to the next level.

There are over 140 million homes in the U.S. that rely on a vast community of local home service businesses to keep them in good working order. And servicing them are roughly 2.5 million businesses that together comprise $600 billion of spend per year. The American economy depends on the skill, entrepreneurship and success of these hardworking men and women (the “Pros”).

Hard jobs have gotten harder

The average age of a home in the U.S. is 40 years old and rising, and the growing demand for homes each year is not met as only 1.5 million new homes are built annually. Combined with labor shortages and supply chain disruptions, a significant backlog for home repairs and maintenance jobs is created – from air-conditioning to plumbing to electrical work. As a result, repair and maintenance in America is a never-ending task that requires expertise from the Pros to complete these jobs. Technology providers, including legacy point solutions and enterprise-focused platforms, have historically overlooked these small and midsized businesses, and they have therefore been left to solve these problems on their own.

Across the range of different repair and maintenance jobs, the operational challenges tend to be similar. Pros have been left to rely on  ‘pen and paper’ for scheduling and reporting, customer communication, payment collection and cash management. As the housing market and labor shortage dynamics persist, addressing these pain points becomes more critical. The automation that is taken for granted in other parts of the U.S. economy has been slow to reach these mission-critical service professionals.

Mission-critical services deserve mission-driven solutions

When we discovered Housecall Pro – a mission-driven company that supports the growth of home service professionals by making them more efficient and effective – we immediately took interest. Creating the right solutions for this market is not easy. They must be purpose-built and affordable. They must also be user-friendly and yet provide comprehensive features to satisfy all scheduling, dispatching, inventory and payment workflows.

Housecall Pro does it all. The company has built an end-to-end software platform with integrated payments and financial services along with a seamless onboarding experience – all of which are critical for managing field operations and back-office workflows. In addition, it has the sophistication to solve the needs of more complex home services (such as HVAC, electrical and plumbing) while being simple enough to be used by all trades.

Building a community of empowered Pros

While building the right solution is complicated, selling can sometimes be even more so. The home services market is incredibly fragmented – every town has its local handyman or woman for the most specialized repairs. Word-of-mouth is paramount. Housecall Pro’s stellar reputation has helped create a viral engine in attracting new Pros. Once inside, the Pros are part of a growing community that supports each other, enthusiastically. Thousands of Facebook posts, likes, and comments (per month!) highlight how the platform enables them to run their operations more efficiently, hire more technicians, service more jobs, and build bigger businesses. It’s hard to imagine an end-to-end software and embedded payments platform with a more significant and instant impact on the economy and U.S. households.  

The perfect partner for every Pro

Housecall Pro powers over 27,000 home service businesses and we believe this is just the beginning. The adoption of modern, purpose-built software by home service businesses is now self-fulfilling, as early adopters have shifted market expectations through better customer and employee experiences. Housecall Pro is uniquely positioned to continue to lead this market evolution.

We are thrilled to support Housecall Pro on its mission-driven journey to champion home-service professionals so that, in the company’s own words, they can “Work Simpler” and “Grow Smarter.”

Related Team

Alex Melamud

Related Investments

Housecall Pro

Country: USA

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