21 Jan 2026

From Brand to Platform: Powering Consumer Scale

Consumer growth today sits at the intersection of strong brands, digital platforms and changing consumer behaviour.

In this conversation, Permira’s Francesco Pascalizi and David Erlong outline the firm’s Consumer strategy, spanning consumer brands and consumer internet platforms, and explain how digital and AI capabilities are used to help businesses scale engagement, expand into new markets and build resilient, long-term growth.

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